Our Story
Most pet brands start with a beloved dog. Ours started with a fear of them. Our founder grew up wary of dogs, ever since one chased him as a child. The love came later, and from an unexpected place: a job in the pet industry that put him face to face with the animals he once avoided, and with the truth about what most of them were being fed.
How We Got Here
A Childhood That Started with Dogs the Wrong Way
Our founder grew up afraid of dogs after being chased by one as a child. The fear was real and it stuck for years.
A Job That Changed Everything
A job in the pet industry put him around dogs every single day. The fear slowly became familiarity, and familiarity became care.
What He Saw Up Close
Up close, he learned how heavily processed, and sometimes unsafe, most commercial treats really are. Zamboanga pet parents were paying premium prices for products that gave their dogs very little in return.
Nobody Was Doing This
He looked around and realized no one in Zamboanga City was selling a truly single-ingredient treat. Not one.
Doggerman
He teamed up with two best friends, fellow pet lovers, and Doggerman was born: honest, single-ingredient, air-dried treats for Zamboanga's dogs, and a few lucky cats.
What We Stand For
Dog First
Every decision, from ingredient to portion to packaging, starts with one question: is this good for the dog?
Rooted in Zamboanga
We are proudly local. Our suppliers are neighbors, our customers are friends. Community matters.
Honest Growth
We grow only as fast as we can maintain our standards. No shortcuts, no compromises.
Built on Trust
Our reputation is built one dog at a time. Your continued trust is the only metric that matters.
Still Just Us and the Dogs
We are three friends with one standard: if it is not good enough for a dog we love, it does not leave our kitchen. Every pouch is made in small batches, by hand, with the same care we would want for our own. That will not change as we grow.